What does an SEO consultant do?
Is hiring someone for SEO worth it?
How much does it cost to hire someone for SEO and is it worth it?
What does an SEO consultant do?
An SEO consultant serves a variety of functions to keep your business visible and in front of the right audience within the search engines. The first thing is they will do is learn about your business and target audience. They will also look at analytics to determine how users are currently interacting with your website. They will also do some keyword research using specialized software tools to see how you are currently ranking and where the gaps are between you and your competitors. They will also look at a variety of factors within your website including on-page technical issues, off page linking and directory (citation) presence and local campaigns and rankings. SEO consultants can serve as a lead of a team, or as your team depending on your business needs.
Is hiring an SEO expert worth it?
Yes! Just as you are an expert in your industry, SEO experts are in theirs. They stay on top of the latest trends including Google ranking and algorithm changes which occur on a frequent basis. They also are skilled in analyzing data to determine the best course of action to reach your target audience. This includes content, keyword, website, linking recommendations and more. In addition, seo consultants have access to the latest tools which show ranking trends, history, competitor changes, and on and off page suggestions.
How much does it cost to hire an SEO company and is it worth it?
Thinking of it in business terms, you get an expert in the field to take care of the marketing for your business at a minimal cost. You can also focus on other areas of your business that need your attention. You won’t have to pay for additional tools or invest in pay for placement keywords. An SEO consultant will save money by getting targeted keywords to rank organically.
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